Technology

A palm recognition solution for retailers with Amazon palm scanner

Amazon has announced its own palm recognition technology, which will be used to convert your hand into a personal credit card in the company’s physical retail outlets as palm-based payments. To identify you, Amazon One uses a combination of surface-area characteristics like lines and ridges, as well as vein patterns, to form a “palm signature.”
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Amazon palm scanner

This palm signature will first be utilized in Amazon’s own Go stores in Seattle, with plans to expand to additional Amazon locations in the following months. Amazon One will soon be used for more than simply palm-based payments. We believe Amazon One has a wide range of applications outside of our retail outlets, therefore we plan to make it available to third parties such as retailers, stadiums, and office buildings so that more people may enjoy the convenience and ease of Amazon One in more places.

Amazon’s enormous retail presence could help make palm scanning a reality

Despite the fact that several organizations have dabbled with palm recognition technology throughout the years, Amazon’s enormous retail presence could help make palm scanning a reality as palm-based payments. Amazon hasn’t said whether any additional merchants, venues, or enterprises will use Amazon palm scanner, although it says it’s in talks with a number of potential customers.

Because of these privacy benefits, Amazon chose palm recognition technology over other technologies like face recognition. Because you can’t tell a person’s identity by glancing at an image of their palm, Amazon palm scanner is regarded more private than some biometric solutions.

Amazon One is a retail-focused palm recognition technology

As the digitalization revolution continues, the importance of highly secure authentication systems (both in terms of data and health) is growing at an exponential rate. Biometric scanners appear to be the next big thing for a variety of reasons, including safer shopping, digital banking, hospital hygiene and contactless transactions, requirements.

The facts back it up:

Global biometrics technology revenue is expected to reach $55.42 billion by 2027, with $18.1 billion going to identity verification. When you realize that these estimates were made before COVID-19, you can understand why biometrics is worth investigating if you’re looking for fresh development opportunities. Nobody wants to touch anything unless it’s absolutely necessary with the coronavirus sweeping the globe. Although this irrational fear will not vanish overnight, the advancement of contactless biometric technology has the potential to considerably reduce it.

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A palm recognition solution for retailers with Amazon palm scanner

Amazon One palm scanner, has received a lot of attention

Given all of this, it’s no surprise that the Amazon One palm scanner, which was released in September, has received a lot of attention and used as palm-based payments. While the concept isn’t particularly novel, recent advances in computer imagery and data processing are likely to make the Amazon hand scanner a go-to option for a variety of sectors.

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Is it advisable to use palm vein authentication?

You might wonder why retailers should choose palm recognition over other options. Retina and iris detection may appear to be more secure than a palm scan, but they aren’t.

Hackable features include retina and iris detection, speech recognition, and fingerprint scanning. With iris scans, for example, hackers can capture a photo with night mode cameras, print it, and cover the iris image with a wet contact lens. It’s also feasible to construct an almost similar iris template by employing recognition software to generate an iris code. Fingerprints, on the other hand, may be collected from surfaces and then recreated using silicone.

Summary

In a post-pandemic environment, Amazon One appears to be the solution for making offline shopping more appealing to customers. Furthermore, it’s a test case for contactless technology in retail, finance, healthcare, and other industries. Paying with your palm is quick, easy, and secure.

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